Desiree Nelson is the Marketing Manager at Vytex, joining the company in 2020. Since then, she has played a pivotal role in building the marketing department, rebranding Vytex, and elevating its outward image.

As the Marketing Manager for Vytex, Desiree’s primary role is to create and execute marketing strategies that promote the company’s products, services, and brand. She oversees the development of marketing materials such as ads, promotions, and website content. Her goal is to make sure the company’s marketing efforts are effective in reaching and engaging its target audience, ultimately driving growth and profitability.

Prior to joining Vytex, Desiree worked in marketing for one of the largest privately-owned insurance companies in the country, where she gained valuable experience in developing and executing successful marketing strategies. Prior to that, she worked as a Sports Editor and Graphic Designer for a military newspaper and interned with the Hearst Corporation.

She holds a Bachelor’s Degree in Journalism and Communications from the University at Albany.

Desiree is also a certified yoga teacher, and in her free time, she enjoys spending time with her husband and daughter, traveling, and practicing yoga.